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Students Save an Additional 10%*!

Whether you're cheering on the Wolverines at the University of Michigan, studying at Eastern Michigan University or Washtenaw Community College, or still walking the halls at Pioneer High School - your hard work deserves a reward.

Being a student is tough. Saving money shouldn't be.
Get an additional 10% off* your vehicle purchase today - on top of any applicable offers!

📘 Study Hard. Save Easy.
Smart students deserve smart savings - just show your valid student ID and drive away for less.

💡 Note: The 10% student discount is in addition to current vehicle prices - it's taken off the price you see online!

Who's Eligible

Current students enrolled at nearby colleges and high schools.

  • University of Michigan (U of M)

  • Eastern Michigan University (EMU)

  • Washtenaw Community College

  • Local high schools near Ann Arbor and Jackson

Students from all over the midwest and beyond regardless of what you're studying!

  • Vocational Schools

  • Trade Schools

  • Accredited Colleges & Univerities

*Offer valid for current students with proof of active enrollment at an accredited college, university, or vocational school. Discount applies to the purchase price of eligible new vehicles and cannot be combined with other offers, discounts, or incentives. Excludes tax, title, license, and documentation fees. Limit one discount per purchase. Not valid on prior purchases. Offer subject to change or termination without notice. See dealer for complete details.